EU tells Google to open up AI on Android; Google says that's "unwarranted intervention"

EU demands Google open Android to rival AI assistants, calling Gemini integration anti-competitive; Google pushes back. | Contesto: cronaca

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• EU tells Google to open up AI on Android; Google says that's "unwarranted intervention"

Contesto

The European Union has formally told Google to stop giving its own artificial intelligence assistant, Gemini, preferential treatment on Android devices, arguing the practice stifles competition and harms consumers. The demand, delivered as part of an ongoing antitrust investigation, targets the default placement and integration of Gemini on Android phones and tablets, which the EU says gives Google an unfair advantage over third-party AI assistants. Google has rejected the move as an "unwarranted intervention" that could undermine the user experience and security of its mobile operating system. The European Commission's preliminary findings, outlined in a statement of objections sent to Google's parent company Alphabet, allege that requiring device makers to pre-install Gemini as a condition for licensing the Google Play Store violates EU competition rules. The Commission specifically points to contractual restrictions that prevent manufacturers from offering rival AI assistants on the home screen or through system-level shortcuts. This marks the first time the EU has targeted AI assistants in its long-running antitrust campaign against Big Tech, signaling a new front in the regulatory battle over emerging technologies. For years, Google has faced scrutiny over its control of Android, which powers roughly 70% of Europe's smartphones. The company has previously been fined billions of euros for favoring its own shopping service and search engine on the platform. The current case extends those concerns to AI, a market the EU views as critical for future innovation. By bundling Gemini deeply into Android's core functions, regulators argue, Google can leverage its dominant position in mobile operating systems to choke off competition before it fully develops. The implications for consumers could be significant. If the EU prevails, Android users in Europe might soon see a choice screen when setting up a new phone, allowing them to select from multiple AI assistants, including those from startups or other tech giants. This could reshape the competitive landscape for voice-activated services, which are increasingly used for everything from scheduling to shopping....

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Categoria: cronaca